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Author Archives: Avril Hernandez

Appeal to Patriotism

This image portrays a man who is being prevented from speaking against the government. Someone else or himself is putting a red, blue, and white cloth over his mouth to make this clear. It tells the audience that if you are really a person who supports their nation you have no reason to ever question what the authorities holding government do. To emphasize this, they show the individual with his eyes close.

Glittering Generalities & Plain Folks

Glittering Generality: “Make America Great Again!”

This phrase seems like the perfect idea when you hear it. Making the nation great, the best. But, great how? It is vague, it does not give any information as to how it will be done, when, who. It only states what wants to be done, and it is this way because most of the time people who say it want to convince the audience that they are worth listening to without further evidence or questions.

Plain Folks: Politicians visiting areas hit by natural disasters

Presidents are usually individuals who are economically stable and successful. Not many of us can relate to them. As candidates, and when they become presidents what many of them do is visit low-income neighborhoods, visit areas that are hit by natural disasters and spend ‘quality time’ with the community. They are sometimes seem in fast-food restaurants or playing with kids in these streets with casual attire, to show they can be a regular folk.

Research Progress

I feel like my research project could be at a more advanced stage, however, I do not want to beat myself up since I am trying to manage home, work, and school. Trying to do all of this and trying to have a normal life during this pandemic and lockdown is not the best for someone who constantly goes through anxiety and panic attacks— is the worst experience ever.

Everything related to writing in English has always resulted difficult for me, due to the fact that my native language is Spanish. Yet, researching I feel like I can be more open about certain writing techniques I like to use, and I get to show the vocabulary I have learned and feel proud of it. To do this research project I chose a topic close to home, and I admit I am glad I did, since I am learning new things about it, and I hope to keep on learning.

I hope everybody is staying home and being safe!

Proposal- Autism and Mental Health

Autism and Mental Health

The research topic I have chosen is the different effects that Autism might have on the mental health of those affected. I have chosen to write about this topic because it interests me. I have always been drawn in by topics related to psychology and the way we, as humans, react to factors in our life and within ourselves. As someone who was diagnosed with major clinical depression and anxiety disorder, I know how difficult it can be to complete certain things can be during the daily routine. My brother was diagnosed with autism at the age of one, he is now about to turn three, and is often troubled by not being able to easily complete activities that a neurotypical could.

Some inquiry questions I have for my topic of mental health and autism are is there a higher prevalence of mental health distress in people with autism? Why are talking therapies less effective for those affected by autism? How can other sorts of treatments better aid people with autism? These questions are worth investigating because I want to know on what level does the diagnosis that my brother was given affects his present and future development. And, not only the way it affects him but the thousands of kids, teenagers and adults who are undergoing through the effects of this disorder. The question I would like to expand my research and knowledge is whether a higher chance of mental distress exists in people with autism than in neurotypical people. I would like to expand my knowledge in this because I have often read about many teenagers and adults affected by autism committing suicide and also mass murders to get rid of themselves and of a subject that bother them, but in a ostentatious way.

            To draw a conclusion, I will need to investigate how a ´normal´ brain functions in comparison to the brain of a person with autism. Besides the anatomical point of view, I will need to research about what mental illnesses are the most common among those who are neurotypical and compare it to the percentage of people with autism. I will need to investigate what makes talking therapy successful and what components are within it. For example, is it the same for everyone, or do therapists create different plans for each patient, and if so, how and based on what? To better understand the effect of therapy on those troubled by autism and its symptoms, I will need to research how treatments for this group get develop and on based on what factors.

Research & Find- Loans

I was interested in finding out more about “Could Banks Deny your Loan based on your Facebook Friends?’ because I come from a low-income family, and right now I am the only one who is able to provide for those in my house, this means that at any moment we might have an emergency related to money. My social media is filled up with people who I am somehow closed to, but also meme pages. If I ever find myself in financial need will I need to fear about not getting help because I like to have a laugh here and there? On this article found in John Jay’s Library, “Think Finance Turns to Social Media for Clues to Creditworthiness”, the article talks about how many banks use social media to target future customers, but it can also be a good way to know who is likely to commit  fraud and who is truly having financial difficulty. They believe that not having an account is a ‘red alert’, how about those who are not friendly of technology, but have an impeccable credit record and have never committed fraud? Should they be deny a loan if they ever need one for not falling into today’s needs of having a social media account? Another article, “Borrowers Hit Social-Media Hurdles,” expresses that some banks use reviews in applications such as yelp, and eBay to check small business reviews and decide on their loan applications. Some businessman believe that the data provided by, us, individuals through social media “says more about them than their FICO,” and even though I agree to this part, I still cannot seem to change my mind about redlining someone because of the people around them. It is unfair to those who work hard to maintain a well-organized life, in all aspects, but in this case economically.

AD Analysis

I am one of those New Yorker’s who constantly finds herself in and out of pharmacies. My mom is sick and must keep herself medicated to minimize pain and other symptoms. A regular visit to the pharmacy consists of me providing whoever is up front with her date of birth (or mine), wait for them to prepare the medicine or just simply wait for them to look for the prepared package, sign and say goodbye if I feel like is necessary. Now, in any of these visits, neither the cashier or I begin a sort of personal conversation or talks about anything other than medicine.

Capsule Pharmacy is the speaker of this ad, they are presenting themselves almost as a safe space. They want us to look at them as someone who is looking to make a change towards ‘pharmacy life’ in a very comical way. You can tell by the way they are trying to approach the desire audience with their words, more in a family way than in a stranger way. This ad in the D train really makes you think, ‘What kind of pharmacist is this? I do not want it. #Creepy.’ This approach is very funny to me, since it would be weird to go to your regular pharmacy, ask for your medicine and once you receive it,  get a nice and sweet “I love you” from the pharmacist. It is just weird and creepy! They are trying to attract those who frequently find themselves on the way to pick up medicine for themselves or for love ones. Currently, many people long for attention and I believe this specific ad is doing that. Telling those whoever encounter it “with capsule you will get the attention you need, and whenever you need it… Also, as weird as you need it.”  Capsule uses the simple and direct language to attract their audience, also they try to pick a certain part of your brain that might make you feel uncomfortable by hearing the words ‘I love you,’ but yet you are paying attention to their message.

Ethos in advertising is to use an appeal to an individual’s moral and character, thus making them think that what they are presenting is trustworthy. Based on this, I do not believe that this advertisement has use ethos to try an engage their audience. Using the
“most likely to hear ‘I love you’ than ‘next please,’” it pushes the audience away from considering the thought that they are trustworthy. However, it depends on the person, because someone might be susceptible to these words, thus, leading them to believe in the well-functioning of this company.   Logos is an appeal to logic; this is something else I do not believe the add has used or introduced properly for the same reason mentioned above. An ‘I love you’ from a stranger and more one in that situation, it is not rational. However, a rhetorical device the ad does use is pathos, the appeal to emotion. By using the word love and what the recipient of the ad might want, they are toying with our emotions and allow us to play it out, considering a situation where this might happen, whether they mean it hypothetically or literally. I believe this ad is effective. I am someone with a wide sense of humor, and curious, too. If I am presented with this advertisement at random, I will not deny I will raise my eyebrows at it, but I will laugh and decide to give it a try. Sometimes you need someone else to take care of your to-do list and this application or system could be it, even if its in an eerie kind-of-way.

 

 

Fear and Humor Appeal Examples

Fear Appeal Examples:

  1. Do not talk while she drives- Bangalore Traffic Police https://thevisualcommunicationguy.com/2017/09/14/the-fear-appeal-advertising/– This ad includes both an image and very tiny words. The picture is the most impacting thing of all. A man with a phone at hand and blood coming out of it. One can wonder why, but the answer is pretty simple, “Do not talk while she drives”, is written with blood near the phone on the image. This advertising campaign was done in India to scare people from calling and carrying on conversations with family members and friends while they were behind the wheel. It literally sends the message that if you talk with them, they will die.
  2. Imagine this is yours- WWF https://www.pinterest.com/pin/490751690625479641/ -This ad portrays an image of a little girl in a forest dressed as tiger. The scene is a bit dark and you can see a hunting rifle/shotgun with a hand around pointing it at the little girl. She represents innocence, as she is bending down to pick something up, but also a tiger cub who is helpless in this dangerous situation. The WWF wants to put us in a scary situation by publishing this image with a little girl who could be anyone’s daughter and asking us to imagine what if our own bloodline was in danger. The majority of us would kick the firearm out of that person’s hand, thus the message is, why not do the same for the animals around the planet.

Humor Appeal Examples

  1. Life’s Bleachable Moments- Clorox https://www.youtube.com/watch?v=Ym8l3oRSttU– I feel like Clorox has the most relatable advertisements ever, maybe it is because they sell a home cleaning product and that is how they attract their customers. But every time I watch one of their ads I laugh out loud because it reminds me of either cousins or my little brother. He is learning how to go potty and I just imagine the day he does something like the young boy in the video, I will have the same face as the lady. Shock. This company makes sure to release images that will be based on everyday moments of a  customer’s life but they make it humorous with the use of certain facial expressions, background music and more production techniques.
  2. Old Spice https://www.pinterest.com/pin/457396905904876233/?lp=true – Old Spice is using humor in its ads but with a touch of sexual jokes. In this ad we can see how a big weenie is placed in a bread (12 inches to be exact). Weenies are usually used to referred to men reproductive system, Old spice refers to the fact that why can’t this be placed without people freaking out or without “thinking dirty”, they are referring more to young adult (men), that is when their slogan “Keep it Clean” comes in. Not only your body, but also your mind.

WMD Blog Assignment Response- Avril H.

What data do you already track about yourself, or have you tracked in the past but no longer pay attention to? Why have you made these choices? What do you get out of it? What are the advantages/disadvantages of self-tracking? Of using digital devices to help us do it? What patterns do you think are present in your life, but don’t have the data to back it up? (For example, the person who found that coffee actually hurts his concentration, or the person who found that watching a bad movie made him feel negative about his own film career).

People in the 21st century rely heavily on tracking themselves, whether it is to manage their finances, know how they are sleeping, or simply to inform themselves how active they are being every day; it has become a way of life for many. Back in 2017, I began to track how many steps I walked a day; I wanted to have data of the amount of light exercise I had done for the day. I have always been self-conscious towards the way I appear to other people. I tend to feel ashamed of my weight, the scars on my face, and anything that comes out of my mouth. For this reason, I have tried many diets such as KETO, Atkins, the Military diet, and Weight Watchers. I also resorted to dietary supplements and shakes, which led me to get sick for awhile. I wanted to lose weight and meet society’s expectations of me as a woman no matter what the consequences were. To make sure my goals were going to be met, I looked for applications on my phone that allowed me to track calories and water intake, and any exercises executed that day. Even though, it can be great to know the way your life its going and if your goals are being met; there are many negatives in constantly keeping tab on certain aspects of one’s life.

Self-tracking permits you to collect evidence and analyze it to understand what you should or should not stop doing in order to reach certain goals in your life. My goals were staying active enough to lose weight, and not go over an amount of calories. Tracking myself helped me do this (to a certain point). On the other hand, self-tracking caused me a lot of unnecessary anxiety (on top of my every day episodes due to my disorder), and when I did not reach the results I was looking for, it caused me to feel down, dare I say depressed. I became a slave of the numbers because I wanted to look and feel a specific way, but the end-goals were not to satisfied myself.

A pattern that I believe exists in my life but I do not have the data to back it up is migraines (frequency and why). I feel like I get migraines more often when I am stressed out, or anxious towards certain things. I could begin to write down a list of the times I get a headache but this would turn into something obsessive and the activity itself would probably give me a migraine. In conclusion, self-tracking can be beneficial depending on its use, but for me it was not due to the goals I wanted to meet and the steps I took.

 

If you took the SAT or ACT, did you opt to let the company share your scores with schools? What did you gain from that decision, and how do you feel about it in light of the article? How does the College Board (the company behind the SAT)’s business model intersect with what you learned about college rankings? How should standardized tests be used in college admissions (or, should they be used at all)? What do SAT scores and the methods by which they are measured reveal about students, and what do they hide?

I took the SAT’s twice because I believed my first score was not enough to get accepted into the school I wanted. The second time I only improved by 100-200 points (it is something), and I did get accepted into all 15 colleges/universities I applied to. I still wonder if I would not have taken the test again if I would have received all those acceptance letters. I did opt to let College Board share my scores with schools. Many colleges and universities contacted me (and still do, in spite of me being enrolled in John Jay) to know if I was interested in scheduling tours or attending their institution in the long run. After reading the article, I feel disturbed. A huge percentage of colleges buy our SAT scores to lower their acceptance rate, but this is done at our cost! We apply to these institutions with hope that we will get accepted, making plans of what we will do when we step in their campus. But, every member of the admission committee already knows that we will not make it to final candidates.  I have always believe that SAT’s are not a good way to measure if a student should be admitted in college. Many students get anxious when it comes to taking a test, no matter how hard they study, it is just the way they are. These institutions should focus in analyzing how future students are in interviews, in their community or in other aspects of their everyday life. These kind of tests do not show your actual intellectual ability and your interests in life.